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5th Avenue EDP Perfume for Women 125ml


This is a fragrance for a woman who possesses a sense of style, a woman which is intelligent, successful, elegant, and easily walks between luxurious showcases, feeling good in her own skin. The top notes are lilac, linden blossom, dewy magnolia, mandarin and bergamot.

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Elizabeth Arden

This visionary cosmetics and fragrance entrepreneur was born in Canada in 1884 and opened her first spa on Fifth Avenue in 1910. Elizabeth Arden, who dropped out of nursing school, worked as a business manager at a Manhattan pharmaceuticals company, where she spent fascinating hours in the lab studying skincare. (She was later the first to apply a systematic method to skincare formulations.) And she previously worked as a beauty therapist as a launching pad to starting her own business. At the time, it was unusual for a woman to wear make-up, let alone start her own business. But it was from this imposing structure, complete with a bright red door that has become synonymous with Elizabeth Arden's company all these years later, that she began to construct one of the world's first global beauty brands. Elizabeth Arden was the first to complement make-up to skin tone, the first brand to offer travel sizes of cosmetics, the first to ascribe beauty advisors to cosmetics counters, as well as the first to place brand names on a product: Elizabeth Arden Ardena Skin Tonic.

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